Resume
Experience
Credit Karma, 7/2019-
Associate Creative Director, Copy: Conceptual copywriting and direction for the credit cards and personal loans verticals, including TV, OTT, social and digital marketing. Additional projects include the launch of new features such as Relief Roadmap for COVID support and Voter Roadmap for voter registration.
MRM//McCann, 8/2016-05/2019
Sr. Copywriter: Conceptual copywriting for Great Wolf Lodge. Work includes branding, TV, digital video, social and display
Copywriter: Strategic digital copywriting for USPS and Choice Hotels
Bai Brands, 4/2015-8/2016
Copywriter: Sole copywriter for the rapidly growing brand. Responsible for all brand copy including OLA, Point of sale displays, out-of-home experiences and social media content.
SapientNitro, 5/2014- 4/2015
Junior Copywriter: Clients include Dunkin’ Donuts, Baskin-Robbins, Webster Bank, Citizens Bank, Travelers Insurance, US Bank and Jeep
Spiceworks, 5/2013-5/2014
Community Management intern, Community Manager: Contribute to, expand and maintain community of 2.5 million IT professionals. Launched “Interview with an IT author,” “This Week in Tech History” and a weekly news round up “What You Missed This Week” series, which garnered up to 400% more page views than average posts. Contributed to the development of a marketing plan around System Administrator Day.
Awards
Webby - Nominee
Effie - Finalist
DMA Echo - Silver
Gold Ink Awards - Gold
Hatch Award - Bronze
Skills
CMS- WordPress, Drupal, Blogger, Squarespace, Creative Suite
AP Style
Microsoft Office
SEO
French, with a Texas accent
Education
The University of Texas at Austin
Bachelor of Journalism, Multimedia concentration
Activities
Big Brothers Big Sisters of New York, 5/2017- Present